In the pursuit of wisdom and knowledge, people started their move towards a technologically advanced life. We see digitisation and implementation of digital technology in every sector. Without a proper digital branding now a day’s Brands are left nowhere and people with business keeps hunting for leads and clients.To bridge this gap and make our students industry ready a Digital Marketing seminar was held on August 3, 2017 from 10:30 am to 12:30pm in the Concept Hall of the College. Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
The opening speech of the session was given by Umang Somani followed by remarks from the Dean of student affairs, Prof. Dilip Shah, who welcomed the speakers on the stage, Mr. Angshuman Sett, from NIHT Infosolution Private Limited and Mr. Neil Hirjee. Together, they enlightened the audience on approaches to help companies learn how to leverage the dynamics of Digital Marketing to achieve organizational goals and create business value like; how to make money through internet, YouTube and Instagram usage, Search Engine Optimization, Content Marketing and other benefits of digital marketing.
Altogether it was a knowledgeable session for the students.
Reported by, Sakshi Shaw
Quoting the famous Marianne Wilson “Every ending is a new beginning”, a convocation holds the same meaning for Be-ites. Nothing can match the thrill of returning to college, meeting old friends, gushing through the corridors – reminiscing old days and getting rewarded for the hard work one puts in throughout college life. The Graduation Felicitation …
The Department of Economics, BESC and the Bengal Arthaniti Parishad (Bengal Economic Association) organised a daylong seminar titled “Financial Globalisation in India: Theory and Empirics” on April 1st 2017. The Inaugural Session was chaired by Biswajit Chatterjee of Jadavpur University. After the Inaugural Address by Dr Suchandra Chakravarty, Teacher-in Charge, BESC and the Welcome Address …
The Fourth Industrial Revolution is on and mankind is now moving towards an era of Fuzzy Logic – of Artificial Intelligence and the crossover of technologies across the boundaries separating the biological and machine worlds, integrating to provide surprises that we cannot even conceive of – surprises that are nearer to us that we can …
Date of the activity: 18.05.2024 Time: 10am- 4pm No. of Participants: 8 Objective of the event: To empower differently-abled beneficiaries by equipping them with a valuable skill, while promoting environmental consciousness through the use of recycled materials. Brief description of the event: On May 18, 2024, the National Service Scheme (NSS) volunteers organized a candle-making …
Digital Marketing Seminar
In the pursuit of wisdom and knowledge, people started their move towards a technologically advanced life. We see digitisation and implementation of digital technology in every sector. Without a proper digital branding now a day’s Brands are left nowhere and people with business keeps hunting for leads and clients.To bridge this gap and make our students industry ready a Digital Marketing seminar was held on August 3, 2017 from 10:30 am to 12:30pm in the Concept Hall of the College. Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
The opening speech of the session was given by Umang Somani followed by remarks from the Dean of student affairs, Prof. Dilip Shah, who welcomed the speakers on the stage, Mr. Angshuman Sett, from NIHT Infosolution Private Limited and Mr. Neil Hirjee. Together, they enlightened the audience on approaches to help companies learn how to leverage the dynamics of Digital Marketing to achieve organizational goals and create business value like; how to make money through internet, YouTube and Instagram usage, Search Engine Optimization, Content Marketing and other benefits of digital marketing.
Altogether it was a knowledgeable session for the students.
Reported by, Sakshi Shaw
Photography by, Aditya Biswas
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The Department of Economics, BESC and the Bengal Arthaniti Parishad (Bengal Economic Association) organised a daylong seminar titled “Financial Globalisation in India: Theory and Empirics” on April 1st 2017. The Inaugural Session was chaired by Biswajit Chatterjee of Jadavpur University. After the Inaugural Address by Dr Suchandra Chakravarty, Teacher-in Charge, BESC and the Welcome Address …
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